Organic French Roast Cold Brew Coffee Concentrate
When we first introduced our TJ’s Cold Brew Concentrate in 2013, we knew it was going to be a hit, but how big of a hit... well, even we weren’t fully prepared.
Since then, the bottled cold brew and cold brew concentrate trend has all but exploded, and ours is the best value on the market—by a long shot. So, we approached our supplier about introducing a second variety of Cold Brew Coffee Concentrate this year—this time an organic offering—and we were thrilled when they agreed.
Like it’s predecessor, Trader Joe’s Organic French Roast Cold Brew Coffee Concentrate is smooth, lush, and low in acid. In fact, because cold brew coffee is never heated, the oils and acids that give coffee its infamous, bitter “bite” don’t pass through the brew. The result is a cup of coffee that is almost sweet and contains more than 50% less acid than a hot-brewed cup. Unlike its predecessor, however, our new offering is made only from USDA Organic coffee beans—which our Texas-based supplier treats to a slightly darker, slightly bolder French roast.
Combine one part Trader Joe’s Organic French Roast Cold Brew Coffee Concentrate with two parts water, milk, or any liquid and serve over ice—and don’t limit “milk” to dairy milk, because this stuff blends beautifully with your favorite TJ’s non-dairy milk beverages, too.
If iced coffee isn’t your thing, you can always reconstitute this cold brew with hot water and skip the ice cubes. You’ll still have one mighty-fine, smooth-drinking cup of coffee on your hands. Or in your hands.
We’ve yet to see a 32 ounce bottle of organic cold brew coffee concentrate sell for anything less than $12—and most brands retail for closer to $14 a bottle. But we’re not “most brands,” so we’re selling each 32 ounce bottle of Trader Joe’s Organic French Roast Cold Brew Coffee Concentrate for $9.99, every day—that’s about 83¢ for each 8 oz. cup of coffee you make. Drink up...
Water, Organic Coffee.