Dig In

Oven-Baked Cheese Bites

January 20, 2017 in Category: What's New

It’s no secret that we love cheese here at Trader Joe’s—stroll on over to our cheese case and you’ll see what we mean. And what is there not to love? Cheese just makes everything better. (See: burgers, baked potatoes, pasta, crackers, casseroles, omelets, sandwiches, vegetables... ad infinitum.) So why, then, should you not be able to enjoy cheese anytime, anywhere? That’s a trick question, because you should be able to enjoy cheese anytime, anywhere. Now, with a pouch of Trader Giotto’s Oven-Baked Cheese Bites in hand, you can...

8th Annual Customer Choice Award Winners

January 16, 2017 in Category: Events and Contests

Thank you for taking part in the Trader Joe’s 8th Annual Customer Choice Awards! This exclusive online event allows fan(atic)s to give proper ado to the Trader Joe’s products that put the moxie in kitchen moves, the brag in blogs, the yum in bellies. The winners are...

Vanilla Eclairs with Chocolate Fondant

January 16, 2017 in Category: What's New

Pro tip: When searching for the best éclairs, one should begin and end in France. Food historians tend to agree that the éclair originated there sometime in the mid-19th century. Though its name evolved over time (its original moniker was pain à la duchesse), the goodness that makes éclairs so very delicious has remained constant. We ventured to France to find Trader Jacques’ Vanilla Eclairs with Chocolate Fondant… and they were worth the trip! Éclairs are made with choux pastry, the same type of dough used for...

Milk Chocolate Covered Dry Roasted & Salted Virginia Peanuts

January 13, 2017 in Category: What's New

It doesn’t take a genius to recognize that we’re quite fond of dipping things in chocolate. From fruit, to seeds, to nuts, to beans—we’ve dipped ’em all. Yet for years, we’ve somehow managed to overlook one of the most obvious combinations of all: chocolate-covered peanuts. You've heard that right! For far too long, our shelves have been devoid of this classic combo. Having seen the error of our ways, we’re ready to make amends with Trader Joe’s Milk Chocolate Covered Roasted & Salted Virginia Peanuts. Trust us, it was worth the wait. The perfect goodness of our Milk Chocolate Covered Peanuts starts at the very beginning, with U.S.-grown Virginia peanuts...

Wild Caught Crab Meat

January 11, 2017 in Category: What's New

Long ago, someone thought it would be a good idea to cook crab. How did they know these spider-like ocean creatures would taste so wonderful? It’s up for debate, but luckily, someone did cook crab, and we are thankful. An even better question: How on earth did they get the crab meat out of its shell without those tiny little forks we use now? We’re not sure about this one, either. We do know that you won’t need a fork to enjoy Trader Joe’s Wild Caught Crab Meat. Our Crab Meat comes from blue swimming crabs caught in...

Restaurant Style White Corn Tortilla Chips

January 09, 2017 in Category: What's New

You might say that we’re tortilla chip aficionados. We are huge fans of these corn-based comestibles, and we’re in constant pursuit of the best possible tortilla chips the world has to offer. In fact, we are so dedicated to this pursuit that we decided to revamp our existing Restaurant Style White Corn Tortilla Chips because we had a feeling they could be even better. And if you’ll allow us to toot our own horn for a moment, our new Restaurant Style White Corn Tortilla Chips really hit the mark. We start with fresh, white corn tortillas...

Soft Strawberry or Black Licorice Twists

January 06, 2017 in Category: What's New

We had a feeling you’ve been dying to know more about licorice, so we’ve pulled together some fun facts… The licorice plant, a perennial herb, belongs to the pea family. There are 20 different species of the plant that grow on five continents. The sweet substance, glycyrrhizin, in licorice root is fifty times sweeter than sugar. And, finally, Trader Joe’s now sells Soft Licorice Twists! The perfect licorice is hard to come by—it should be soft yet chewy, and made with real licorice root. Thanks to a small, family-owned business in New Zealand, this is...

Casting Call

January 03, 2017 in Category: Events and Contests

It’s time for the Trader Joe’s 8th Annual Customer Choice Awards: Favorite Products of 2016! This exclusive online event allows fan(atic)s to proudly declare which Trader Joe’s products are nearest and dearest to their hearts and stomachs. Choose wisely—taste-tests are highly encouraged. Then shine the spotlight on your TJ’s stars and cast your votes here!

Boneless & Skinless Sardines in Water

January 02, 2017 in Category: What's New

The saying “packed in like sardines” often has the negative connotation of describing a crowded place. Whether a subway train, concert or grocery store, the idea of being “packed” is not always appealing. However, there is one instance where “packed in like sardines” is not only true, but also welcome: when talking about Trader Joe’s Boneless Skinless Sardines. Wild caught off the coast of Tunisia and processed nearby, these Sardines are skinned and...