October 7th—Fearlessly Archived—Still a fun read; price & availability may have changed.
What's big, round, orange, and makes your morning oatmeal taste so much better? A basketball? It's pumpkin, and it takes center stage in Trader Joe's Pecan Pumpkin Instant Oatmeal.
Pecan Pumpkin Instant Oatmeal hit our store shelves last fall, just in time for Pumpkin Season. Unfortunately, it wasn't in time to make our Fearless Flyer printing deadline, so we had to wait an entire year to tell you about this spectacular, seasonal sensation. We start with whole grain oats and add seasonal flavors like real pumpkin, cinnamon, and pecans, resulting in a hot cereal that evokes images of family and friends and warmth and health and happiness. Yes, indeed, oatmeal can do all of these things. And it can do all of those things quickly, too -- you only need to add cold water and heat in the microwave (or add hot water and stir) before it's ready to enjoy. We think it's an ideal blend of old-fashioned goodness and modern-life timesaving. And we're selling it at an ideal, money-saving price. Each 12.6 ounce box of eight packets is $2.99, every day, as long as Pumpkin Season lasts.