Dig In | Vegan


Brownie Crisp

July 22, 2015 in What's New

Tastes like a brownie and crunches like a cookie. Do we need to continue? Oh, yes, we can continue. You see, we took months to perfect this particular product—because if we were going to go here, we really wanted to get it right. When our tasting panel tried the original incarnation, the reaction was a universal “Ooh, I want to love these, but right now I just kind of like them.” We knew there was something there, but it wasn’t complete. So we kept trying. And this is not something about which we can complain. After all, these are...

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Organic Roasted Tomatillo Gazpacho

May 13, 2015 in What's New

It’s not salsa. It’s not a smoothie. It may technically be “soup”—but it’s a far cry from chicken noodle. What it is, is Gazpacho. This chilled bowl of blended vegetables has a fresh and simple, yet exotic appeal. Trader Joe’s Organic Roasted Tomatillo Gazpacho is a grand example of this refreshing, flavorful meal. Originally from Andalusia in southern Spain (with roots possibly going back to Roman times), the best Gazpacho present itself as a...

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Maple Water

May 11, 2015 in What's New

Lately, some interesting natural drink alternatives have been appearing on the scene. Some of these can be found on our shelves, including an Aloe beverage, and Coconut Water. Our newest unconventional beverage offering is Maple Water... though historically speaking, this is not new, at all. It’s likely that Native Americans in the Northeast discovered tree sap as they went about their daily lives, inhabiting the forests of Maple trees. And, that’s exactly what our Maple Water is—tree sap, culled from...

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