Dig In | Kosher

Gluten Free Breads

April 15, 2015 in What's New

Several years ago, we began offering a line of gluten free breads in response to many customer requests. It was obvious from the beginning why they were asking for this particular brand—it tasted closer to “regular” bread than anything else we tried… until now… Introducing Trader Joe’s Gluten Free White Sandwich Bread and Gluten Free Whole Grain Bread. In certain ways, our new breads are very similar to what we used to carry. Like the other brand, ours are dairy-, soy-, nut-, and gluten-free. Ours are also made using no artificial flavors and no synthetic colors. But, our new Gluten Free Breads offer even more...

Read More

Low Fat Blueberry Kefir

April 03, 2015 in What's New

We are excited about our new Low Fat Blueberry Kefir—so excited, that we intend to make a Kefir-clamor. It’s all in hopes that our customers who haven’t yet experienced Kefir’s great taste and probiotic benefits will hear about it and be inspired to try and enjoy this unique dairy beverage. But long ago, Kefir was a confidential culture. The recipe was held very close, like a fragile, magical secret. Legend says that...

Read More

Rosemary & Thyme Maple Toffee Sunflower Seeds

March 30, 2015 in What's New

Sunflower seeds have a unique flavor profile among handy snacks, and one that is also quite familiar. Little children like them as a miniature snack. Adults enjoy sprinkling them on green salads for added texture and crunch. Baseball players of today prefer to chew a handful of unhulled sunflower seeds (rather than tobacco), because it gives their mouths something to do. We thought we’d capitalize on the popularity of said seeds and offer a sunny new snack that takes that classic, mildly nutty flavor to...

Read More

Artichoke Antipasto

March 25, 2015 in What's New

The Artichokes for our Antipasto are cultivated in the fertile Incan soils of Peru. These are a special cultivar from Europe that’s been adapted to the weather on the coast-side (west) of Peru. Our supplier first grows the seeds in plant beds and then moves them to the fields where they grow for up to 200 days. Once the baby artichokes reach the perfect size, they are hand-harvested one by one, and...

Read More

Baconesque White Cheddar Popcorn

March 20, 2015 in What's New

If it tastes like bacon and it smells like bacon, it must be bacon, right? Well, not exactly. Trader Joe’s Baconesque White Cheddar Popcorn has achieved the feat of tasting like bacon, without actually containing bacon. Let’s start at the very beginning (a very good place to start). Here, it all begins with air-popped butterfly popcorn, a special variety that pops into a fluffy piece of popcorn with a captivatingly crunchy center. That crunchy popcorn is loaded into a...

Read More

Organic Fairtrade Rooibos & Honeybush Tea

March 13, 2015 in What's New

The Cape region of South Africa is considered one of the six “floral kingdoms” of the world, with a total of 9,000 different plant species—about 70% of which are totally unique to the region. Knowing this, it’s not at all surprising that some very distinct tisanes (herbal “teas”) have emerged from South Africa over the years. Trader Joe’s Organic Fairtrade Rooibos & Honeybush Tea brings together two native South African plants, long used for making...

Read More

Partially Popped Popcorn

March 02, 2015 in What's New

As far as we can tell, Trader Joe’s is seldom accused of half-baked food innovations. We owe this to our thoughtful product-development team who works extra hard to invent fare that’s fresh and exciting—but that doesn’t stray too creatively-far from what we know our customers crave. With that in mind, it may come as a surprise to introduce a new item that is undeniably and unabashedly half baked...

Read More

Milk Chocolate Jumbles

February 25, 2015 in What's New

If a jumble is “an untidy collection or pile of things,” then our Milk Chocolate Jumbles are aptly named. Crispy, creamy, sweet, and salty tastes from three different continents are melded into a tantalizing and toothsome treat. Our Jumbles begin with premium pecans, harvested in the Southwestern United States, and roasted to enhance their inherent nuttiness. (Incidentally, the pecan tree is the only major nut tree indigenous to North America—a truly American nut.) Our patriotic pecans are...

Read More

Pretzel Bagels

February 18, 2015 in What's New

Traditionally, pretzels have knots—or at least, a twist. Trader Joe’s Pretzel Bagels do not have knots. Perhaps, that’s the twist. After seeing the popularity of our Soft Pretzel Sticks, we decided it was time to bring the Pretzel Bagel around. Speaking of a round, that’s the shape—a circle with a hole, like your typical bagel. But, unlike the typical bagel, our Pretzel Bagels have a...

Read More