Chocolate Almond Butter Tarte

February 20, 2017 in Category: What's New

When you think “French tarte,” you might first think fruit fillings: apples (of course!), berries, lemon… Certainly, there are French tartes filled with chocolate; but we’ve got one you’ve likely never seen (or tasted) before—in France, or anywhere else. Trader Joe’s Chocolate Almond Butter Tarte was initially conceived as a Chocolate and Salted Caramel Tarte. On second thought, we decided this new dessert needed a different, more decadent twist. That twist is almond butter. We replaced what would’ve been the caramel layer with a creamy, smooth spread made from...

Mudd Pie

February 10, 2017 in Category: What's New

When one of our Product Innovators announced that she and one of our most trusted dessert suppliers were joining forces to develop a TJ’s version of Mississippi mud pie, we couldn’t have been more thrilled. Any excuse to consume that much chocolate-y goodness is fine by us—and consume, we did. And when we finally settled on a version worthy of our name, Trader Joe’s Mudd Pie was born. (We added the second ‘d’ for funsies… and to make sure nobody thinks this thing is made out of actual mud. Because that would be gross. And this pie is delicious.) Mississippi mud pie came about sometime during...

Vanilla Eclairs with Chocolate Fondant

January 16, 2017 in Category: What's New

Pro tip: When searching for the best éclairs, one should begin and end in France. Food historians tend to agree that the éclair originated there sometime in the mid-19th century. Though its name evolved over time (its original moniker was pain à la duchesse), the goodness that makes éclairs so very delicious has remained constant. We ventured to France to find Trader Jacques’ Vanilla Eclairs with Chocolate Fondant… and they were worth the trip! Éclairs are made with choux pastry, the same type of dough used for...

Pear & Persimmon Tarte

December 23, 2016 in Category: What's New

The persimmon’s warm, faintly cinnamon-flavored flesh is a delight when eaten fresh out of hand, but when cooked it becomes an otherworldly pleasure. Knowing persimmons are primarily available as an end-of-the-year treat, and also knowing that their prep can be a pain, we wanted to take advantage of their glowing goodness and feature them in a celebratory seasonal dessert, namely, Trader Joe’s Pear & Persimmon Tarte. The base of this tarte is formed with traditional Rugelach dough, made with wheat flour, rich butter and...

Vanilla Bean Greek Whole Milk Yogurt

November 14, 2016 in Category: What's New

Our customers like to eat Greek yogurt, and we like to sell them Greek yogurt—it works out well. Such a successful symbiotic relationship requires, at times, change. In this case, it means supplying new, exciting, and desirable products. Like Trader Joe’s Vanilla Bean Greek Whole Milk Yogurt. One spoonful and you’ll be delighted by the exquisite vanilla flavor imbued in this whole milk yogurt. Greek yogurt, best known for its tart flavor and thick texture, becomes all the more velvety when made with...

Coffee Mochi

September 05, 2016 in Category: What's New

As any Crew Member can tell you, our customers love mochi ice cream, which is often referred to in freezer-aisle conversation as just mochi [say: “MOE-chee”]. We’ve long carried the stuff in Green Tea, Strawberry, Mango, and Chocolate flavors, and in 2014, we introduced our now-beloved, seasonal Pumpkin Pie Mochi Ice Cream. But something was missing. What about mochi for the non-dairy crowd? What about creating a delicious frozen dessert that everyone can enjoy? We answered our own question(s) this year by creating...

Organic Vanilla Fudge Chip Ice Cream

August 26, 2016 in Category: What's New

Would you eat it in a cup? Would you eat it on a cone? Of course we’d eat it in a cup, or on a cone, or with a spoon, while on the phone, or on the moon. With apologies to the good doctor (Seuss, that is), we’re having difficulty thinking of any scenario in which we wouldn’t want to enjoy Trader Joe’s Organic Vanilla Fudge Chip Ice Cream. Sounds good, right? It really is that good. TJ’s Organic Vanilla Fudge Chip Ice Cream comes from...

S'moreover

August 02, 2016 in Category: Product Stories

While traditionalists shun deviations on the classic S'mores recipe, some more (and more) are tweaking ingredients and formats. Out of respect to both campfires, we've decided to rename our collection of gooey marshmallow-centric variations on this theme to Some Moreover or S'moreovers.  

Mango Bar Bites

June 13, 2016 in Category: What's New

Sometime in the twentieth century, somewhere, someone wedded pies with cookies to create a treat category unto itself—dessert bars. Genius. Sometime in 2011, Trader Joe’s wedded frozen, bite-size convenience with Classic Lemon Bars. Smart move. And that brings us to now. Exclusive to the mode of mango, we’ve crafted sweet-to-be-square Mango Bar Bites that are nothing short of brilliant, if we do say so ourselves. Trader Joe’s Mango Bar Bites feature a...