Potato Chips with South African Style Seasoning

August 28, 2014 in What's New

Have you ever wondered how Trader Joe’s comes up with so many ideas for great products from around the world? Hint: It’s not from sitting in front of a computer screen, in an office somewhere. Our idea of first-rate products requires first-hand tasting. That is why we travel to the world’s most interesting regions, in search of food-experiences that we might not have otherwise had. We’re confident that our Potato Chips with South African Style Seasoning will become yet another favorite cultural import—the result of our worldly wanderings.

These uniquely seasoned Chips start with paprika that is slow-smoked. This method infuses a roasted flavor, reminiscent of the South African braai (“barbecue”). We then, blend the smoked paprika with chili pepper, sea salt, garlic, basil, and parsley. This combination of flavors is traditionally used on grilled meat, fish, or poultry. We decided to try it on our Ode to the Classic Potato Chip... and we think our instincts were right!

Our classic, light, and crunchy potato chips are attractively dusted with orange with green flecks. They smell and taste of smoke and spice, with a hint of garlic. It’s the perfect flavor balance on a perfectly crisp chip.

Each 10-ounce bag of gluten free, kosher chips is $2.29—that’s more than a dollar less than similarly-sized, less interesting, BBQ chips. So break out the burgers, fire up the braai, invite over some guests, and open up a bag of these South African Styled Potato Chips. They will compliment your burgers... and your guests will compliment your taste in burger compliments.

NOTE: Since posting, the details of this item may have changed due to fluctuating market prices, federal regulations, currency rates, drought, pestilence, bandits, rush hour traffic, filibusters, clowns, zombie apocalypse, punctilious product developers... Contact our Crew for current price and availability.


Potatoes, Sunflower Oil, Seasoning (Maltodextrin [Corn], Paprika, Sea Salt, Garlic Powder, Spices (Basil, Parsley), Hickory Smoked Sea Salt, Dehydrated Garlic, Dehydrated Chili Pepper, Natural Smoke Flavor).

Nutritional Info

Tags: Barbecue, Gluten Free, Kosher, Snacks, Smoked