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Casting Call

January 03, 2017 in Category: Events and Contests

It’s time for the Trader Joe’s 8th Annual Customer Choice Awards: Favorite Products of 2016! This exclusive online event allows fan(atic)s to proudly declare which Trader Joe’s products are nearest and dearest to their hearts and stomachs. Choose wisely—taste-tests are highly encouraged. Then shine the spotlight on your TJ’s stars and cast your votes here!

Boneless & Skinless Sardines in Water

January 02, 2017 in Category: What's New

The saying “packed in like sardines” often has the negative connotation of describing a crowded place. Whether a subway train, concert or grocery store, the idea of being “packed” is not always appealing. However, there is one instance where “packed in like sardines” is not only true, but also welcome: when talking about Trader Joe’s Boneless Skinless Sardines. Wild caught off the coast of Tunisia and processed nearby, these Sardines are skinned and...

Strawberry Champagne Truffles

December 28, 2016 in Category: What's New

Most end-of-the-year celebrations involve drinking Champagne, singing “Auld Lang Syne”, and dancing the night away. This year, be sure to add Trader Joe’s Strawberry Champagne Truffles to your list of celebratory must-haves. We’ve infused all the sparkly spirit of the New Year into these little festive truffles. Made in small batches by a chocolatier in England, each Strawberry Champagne Truffle is filled with a creamy, Champagne-and-strawberry-flavored filling—that also happens to be Champagne colored! Marc de Champagne (brandy) and strawberry...

Who's Counting?

December 26, 2016 in Category: Entertaining

With holiday shopping behind you, and turkeys and hams a distant memory, another year is almost in the books. And while the stroke of midnight on December 31 symbolizes a fresh start, we think it’s equally important to...

Cocktail Stirrers

December 26, 2016 in Category: What's New

Are you ready to party? Are we invited? How about if we bring the cocktail stirrers? Lest you think we’re simply offering to bring super-skinny straws, we’d like to introduce you to Trader Joe’s Cocktail Stirrers—mini, plastic skewers hand-threaded with a gherkin pickle, baby onion, green chili pepper, red bell pepper chunk, carrot piece, and Manzanilla olive. Yes, each mini skewer features all of those things, marinated in spicy brine with garlic and dill. In Spain, you’ll find similar skewer-stirrers, with the moniker...

Pear & Persimmon Tarte

December 23, 2016 in Category: What's New

The persimmon’s warm, faintly cinnamon-flavored flesh is a delight when eaten fresh out of hand, but when cooked it becomes an otherworldly pleasure. Knowing persimmons are primarily available as an end-of-the-year treat, and also knowing that their prep can be a pain, we wanted to take advantage of their glowing goodness and feature them in a celebratory seasonal dessert, namely, Trader Joe’s Pear & Persimmon Tarte. The base of this tarte is formed with traditional Rugelach dough, made with wheat flour, rich butter and...

Festive Finds

December 22, 2016 in Category: Guides

“On the first day of Christmas, my true love gave to me…” Unless you’ve mentally ended that sentence with “a personal shopper,” it’s likely you have gift-gathering that needs to be completed. There’s still time! Fuel up with some Wintry Blend Coffee, grab your ugly sweater (you only have a few days left to wear it, after all) and head to Trader Joe’s. We’ve got festive finds for everyone on your list—and for anyone you may have forgotten!

Billionaire Shortbread Truffles

December 21, 2016 in Category: What's New

We’ll take your millionaire’s shortbread and truffle it! Billionaire Shortbread Truffles were developed in honor of a traditional Scottish indulgence, by a descendant of a storied Scottish clan, in partnership with a longtime Irish confectioner. Just hearing that, you know they’re going to be rich. We’ve taken the classic components of millionaire’s shortbread—shortbread, caramel, and chocolate—and twisted them into...

Soft-Baked Biscotti with Dried Figs

December 19, 2016 in Category: What's New

While we have the utmost respect for authenticity when it comes to food preparation, a deviation from tradition every now and then can yield curiously delicious results. Take biscotti, for example: its traditionally crispy crunch is achieved by being baked not once, but twice, creating a firm biscuit that is ideal for dunking in a beverage. A few tweaks to the cooking process and you have something entirely different, yet still delicious, on your hands. Trader Giotto’s Soft-Baked Biscotti with Dried Figs are made by hand in a well-established bakery in Tuscany...