Dig In

Pumpkin Rolls with Pumpkin Pie Spice Icing

October 01, 2014 in What's New

Picture a cinnamon roll. Warm and fresh from the oven, icing melting over the top, sticking to your fingers as you pull apart the moist, soft dough... Words to describe this sensation fail you, yet they’re on the tip of your tongue, along with the warm flavors of these tantalizing treats. Now, hold that image, and gradually replace the traditional cinnamon roll flavors with those of pumpkin pie. Got it? Feeling it? Needing it? We have itTrader Joe’s Pumpkin Rolls with Pumpkin Spice Icing are here, just in time for...

Read More

Mini Ginger Pumpkin Ice Cream Mouthfuls

September 29, 2014 in What's New

The modern day ice cream sandwich is believed to have been invented (or popularized) by a New York puschcart peddler in 1900. He discovered that by sandwiching ice cream between two wafers, it would be easier for people to carry away and could be eaten more readily (the wafers softened the center). Handy. The Trader Joe’s Mini Ice Cream Mouthful is a small (literally) twist on the sandwich novelty. While designed to be similarly handled, it fits right in the mouth. Snugly, mind you. We have a mint version that is well-suited to the warm weather seasons, and we wanted to make one that would fit well in...

Read More

Pumpkin Pie Mochi Ice Cream

September 26, 2014 in What's New

Mochi is a traditional Japanese food made from steamed & pounded sticky rice and sugar. It’s chewy and slightly sweet, and quite unlike anything else. In the early 1990s, our supplier—an enterprising Japanese American entrepreneur—invented the popular fusion dessert known as mochi ice cream. The chewy, sticky coating embraces the cool and creamy quite unlike anything else. So, when we challenged them to incorporate pumpkin pie—yet another swooned-over dessert profile—into the mix, we were confident the result would be...

Read More

Organic Mixed Baby Kale

September 23, 2014 in What's New

You’ve heard of baby spinach, baby lettuce, and Baby Huey—okay, perhaps we’re dating ourselves with that last one. So let’s replace Baby Huey with Baby Kale, Organic Baby Kale. Since Kale is the current darling of the food scene, and Baby Huey was once the darling of the Saturday morning cartoon scene, we think it’s a good switch. Trader Joe’s Organic Baby Kale consists of several varieties of kale that have been naturally bred (using ages-old hybridizing techniques) to be more tender and less bitter than their “adult” counterparts. How can this be? It’s the...

Read More

Trail Mix Cookies

September 22, 2014 in What's New

Cookies originated from cakes. In fact, the name cookie comes from the Dutch koekje—“little cake.” Ergo, inherently, cookies are special treats. Over time, new attitudes have formed about these sweet, dry, single-serving cakes. While still appreciated as treats, they are often expected to have energy-sustaining attributes, admirable ingredients, and flavors that provide an experience. To us, these...

Read More

Raw Pistachios

September 18, 2014 in What's New

Ah, pistachios—that felicitous nut that maintains its grin, even though so often outshined by the ever-popular almond. But, the pistachio’s nutty grin is really no wonder. These nuts have many reasons to smile, not the least of which is their attractive, inimitable flavor, unique among their nut cousins. If you are a pistachio lover, chances are you often enjoy the roasted version. You’ll also be aware how uncommon it is to find Raw Pistachios in a bag. The scarcity of the bagged, raw, version is directly related to the absence of a reliable process for producing pistachios that are both great tasting and safe—until now...

Read More

Quinoa Cowboy Veggie Burgers

September 16, 2014 in What's New

With a little bit of Andean ingenuity and a smidge of creative license borrowed from the American west, we’ve come up with an original—and delicious!—take on the near-ubiquitous “veggie burger.” In the interest of full disclosure, we’re compelled to reveal that the true inspiration for Trader Joe’s Quinoa Cowboy Veggie Burgers sprung from two of our favorite products: Organic Tri Color Quinoa, and Cowboy Caviar Salsa. These burgers are, more or less, a blend of the two. With multi-hued quinoa (red, white, and black) setting the stage, black beans, corn, red peppers, and plenty of seasonings are blended together and...

Read More

French Roast Coffee Cups

September 15, 2014 in What's New

For so many, coffee is an essential part of the morning. So much so, that our “pre-coffee” personas can be sorely lacking—not only in personality, but also in the hand-eye coordination and basic math skills it takes to grind, measure, scoop, and pour. It’s a bit of a Catch-22, really… we need the coffee to help us make the coffee, but we can’t drink the coffee until we make it. Although Trader Joe’s can’t help you with all of life’s conundrums—we can help you with this one: French Roast Coffee Cups to the rescue! If you already...

Read More

Fig & Olive Crisps

September 11, 2014 in What's New

Figs are fruity, honey-like, and intensely sweet. Olives are briny, savory, and can be a little fruity, too. For years, food lovers have made fast culinary companions of this pair. Figs and Olives have been pulverized together in tapenades, sliced fresh on hors d’oeuvre platters, and stewed with meat for a rich potage. We’ve chosen to take these two complimentary tastes and present them inside a crispy cracker. Trader Joe’s Fig & Olive Crisps are like...

Read More