Dig In

Vanilla Almond Spiced Chai

August 17, 2016 in Category: What's New

A long time ago in a land far, far away, chai—as we know and love it—was born. Okay, so we don’t technically know when and where the first cup of chai was brewed—but we do know that sometime in the late 19th century, Great Britain was pulling out all the stops in an effort to increase black tea consumption wide and far. Lucky for us, in India, these promotional efforts birthed the ultimate East-meets-West beverage: black tea brewed according to Indian tradition (with plenty of aromatic spices) and served according to...

Guide to Fruits and Vegetables

August 15, 2016 in Category: Guides

Everyone benefits from eating more fruits and vegetables every day.  Fruits and vegetables are nutrient all-stars, packed with naturally occurring antioxidants, phyto-nutrients, vitamins, minerals, dietary fiber, water and complex carbohydrates. Research has shown...


PB & J Bar

August 12, 2016 in Category: What's New

It is estimated that the average American will eat 2,984 peanut butter and jelly sandwiches in their lifetime (give or take a few hundred). The number 2,984 may seem monotonously mountainous, but it must be a dynamic duo if people are willing to do it again and again (repeat again 2,982 times). We thought we would shake things up a bit, as we always do, and in the best way since peanut butter and jelly! How, you ask? With the Trader Joe’s PB & J Bars, of course. Trader Joe’s PB & J Bars are prepared with a lot of...

Bollywood Popcorn

August 10, 2016 in Category: What's New

Based on the following garnered by our Popcorn in a Pickle, we’ve determined there’s an appetite for popcorn flavors beyond simple cheese and caramel. Boy, have we found the flavor to satiate your cravings. You might not know you’ve been craving Indian-spiced popcorn, but once you taste Trader Joe’s Bollywood Popcorn, you’ll wonder how you managed to make it this far without it. Bollywood Popcorn features...

Hot & Sweet Jalapeños

August 08, 2016 in Category: What's New

Most people know the famous tongue twister where Peter Piper picks a peck of pickled peppers. Well, thanks to a palatable new pepper offering, we’ve decided to reword it. “Trader Joe’s picked a peck of Hot & Sweet Jalapeños...” Sounds rather catchy, we think. The developers of our Hot & Sweet Jalapeños originally came upon a jar of candied jalapeños in Kansas City, Missouri. The concept piqued their interest but the peppers were just a little too sweet. So, for this product they concocted the perfect...

Blueberry Poppy Seed Cookies

August 05, 2016 in Category: What's New

Think of a muffin. A blueberry muffin. Toss in some poppy seeds for a satisfying crunch. What more could you need? Keeping that crunch in mind, make that muffin a cookie. Whoa. Now, say hello to Trader Joe’s Blueberry Poppy Seed Cookies. These crunchy confections hail from Canada, and our northern neighbors seem to know a thing or two about blueberries and baking. Combining Blueberry and Poppy Seed seemed like a given to us, given that these Cookies are terrifically delicious. But you won’t...

Vegetable Spring Rolls

August 03, 2016 in Category: What's New

Spring. A versatile word with many meanings. It can refer to a place where water emerges from an underground source, or a coil in a mattress. You can walk with a spring in your step or enjoy springtime weather. Or, a brilliant idea can spring from your mind. For us, this brilliant idea that sprung forth resulted in Trader Joe’s Vegetable Spring Rolls. Named after the Spring Festival in China, where spring rolls are served, these are no ordinary...


August 02, 2016 in Category: Product Stories

While traditionalists shun deviations on the classic S'mores recipe, some more (and more) are tweaking ingredients and formats. Out of respect to both campfires, we've decided to rename our collection of gooey marshmallow-centric variations on this theme to Some Moreover or S'moreovers.  

Sweetened Dried Orange Slices

August 01, 2016 in Category: What's New

Oranges are succulent, juicy fruits perfect for eating and snacking. But what happens when you’re doing an activity that isn’t conducive to eating oranges? For instance, it would be quite difficult to eat an orange while bike riding, or walking your dog, or rock climbing. Well, we’ve solved these problems with Trader Joe’s Sweetened Dried Orange Slices! Of course, we know Dried Orange Slices are different from their...