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Guide to TJ's Rice

September 08, 2015 in Guides

Rice is the best. The wholesome cereal grain serves as a staple for two-third’s of the world’s population. (That’s a lot of people.) As such, rice is an integral ingredient in culinary traditions of many different cultures (sushi, stir fry, paella, pudding, curry, risotto…), each with its own preferences regarding texture, taste and color. Luckily, there are some 40,000 different varieties of rice, grown throughout the world. (That’s a lot of rice). We don’t carry 40,000, but we sure have a fine variety of rice at Trader Joe’s. From Basmati and Black to Arborio and Red, our rice selection offers difference in texture, taste and color. From fully-cooked and frozen, to whole grains and medleys, our selection also offers plenty of difference in preparation. To help you find the Trader Joe’s Rice that best suits your recipe(s), we’ve categorized our rice offerings and their corresponding characteristics, and followed that up with a few grains of wisdom about cooking and serving...

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Radio - Burrata, Prosciutto & Arugula Flatbread

August 24, 2015 in Radio Spots

Pizza as we know it has been around since the tenth century. Before that, ancient Romans enjoyed panis focacius, or what we call focaccia. Today, at Trader Joe’s, you can enjoy panis flatbreadius...

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Radio - Popcorn in a Pickle

August 24, 2015 in Radio Spots

What’s the best route to the most innovative take on late summer snacking? It involves a company that’s been making snacks for more than 130 years. This is Tara Miller of Trader Joe’s. The inventive snack in question is Trader Joe’s Popcorn in a Pickle. That name is not just a clever play on words. It’s a solid description of this dill pickle flavored popcorn...

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The Fruits Of Quick Pickling

August 17, 2015 in Product Stories

Summer. Bounties of glistening, seasonal fruit at our fingertips… We love it. Can’t get enough of it. Feel compelled to get creative with it. Take peaches. There is something to be said about biting into a perfectly ripe, juice-dribbling-down-your-chin peach. Sometimes, though, you want more of a bite in that bite. Whether for a picnic, a barbecue or a twist on a traditional dessert, pickled fruits offer quite the bite...

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Build Your Own Sundae Ice Cream Social

August 03, 2015 in Entertaining

Dating back to the 18th century, the Ice Cream Social still reigns as a leading medium to foster community. The only technology you need is a scoop. That’s why, when we think about celebrating National Ice Cream Month, as proclaimed by President Ronald Reagan in 1984...

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Wink, Wink — The Summer's Secret Is Out

July 20, 2015 in Product Stories

It may have taken a few years for its popularity to percolate, but it’s official—Cold Brew Coffee is the “it” drink of summer. What makes it so “hot”? Above all else—its cool temperature.  As its name puts forth, Cold Brew Coffee is never heated. As a result, the oils and acids that are commonly released with heat don’t pass through to the brew. To quantify it, a cup of Cold Brew Coffee contains more than 50% less acid than a hot brewed cup. No longer masked by the compounds that give coffee its bitter bite, the nuanced, lush, fruity flavors of the beans becomes strikingly more perceptible, and to many, that much more enjoyable.

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Wines for Goodness Sake

July 06, 2015 in Wine Insider

TJ’s Wine Insider is your go-to guide for Trader Joe’s wines... Do we need an excuse to talk about wine? Certainly we don’t need an excuse to drink it. For our immediate purposes, let’s just say we’re putting forth six wines for their goodness. Wines for goodness sake. This party of wines from Italy, California, New Zealand, and Japan is just about as good as good gets. And that includes a very good sake—for goodness sake.

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Guide To Avoiding Abominable Cheese Platters

December 15, 2014 in Guides

Learn how to turn your cheese platters from monstrous to marvelous in three easy steps! Step 1: Don't Overdo It. Too many cheese varieties will overwhelm your palate and your guests

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