Dig In

Cocoa Dusted Truffles with Toffee Bits

April 13, 2015 in What's New

So much chocolate is available these days—much of it just ‘ho-hum’—it’s easy to begin believing that “chocolate is chocolate is chocolate.” But, Trader Joe’s new Cocoa dusted Truffles with Toffee Bits stand out among the rest, proving that extraordinary chocolates do still exist. These Truffles are an eating experience—a study in the joy of textural contrasts and the balance of delicate flavors. Made in Belgium of real Belgian chocolate, each one possesses an especially smooth filling made from...

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Beet Hummus

April 10, 2015 in What's New

Beetroots have an illustrious and checkered past. They’ve been used as medicine (before being recognized as food), as an aphrodisiac (frescoed on the walls of Pompeii brothels), and even as make-up (“lip-stain” on 19th century women’s lips). This is all very interesting, but we think beets are best when eaten! Today, we introduce a Beet product (that you eat), which is perhaps the most unique among our existing beet items—and definitely one with a...

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Aged Mahòn Cheese

April 08, 2015 in What's New

Menorca is a Mediterranean island situated between Spain and Sardinia. With more than 600 farms related to the dairy industry, Menorca is a prolific cheese producer. All of the cow’s milk cheese made on the island is called Mahón (Mah-HONE), named after the capital city and main port. We think our Trader Joe’s Aged Mahón Cheese is one of the most flavorful Mahóns available—and it’s our April Spotlight Cheese.Trader Joe’s Mahón has been...

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Artichokes: Bouquet to Banquet

April 08, 2015 in Product Stories

BEHOLD –– The prickly thistle that Zeus is rumored to have wrought from a scorned lover. The globe upon which Henry the VIII and Catherine de Medici famously gorged. The flowering vegetable that propelled Marilyn Monroe’s career to new heights. The ancient. The green. The enchanting

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Low Fat Blueberry Kefir

April 03, 2015 in What's New

We are excited about our new Low Fat Blueberry Kefir—so excited, that we intend to make a Kefir-clamor. It’s all in hopes that our customers who haven’t yet experienced Kefir’s great taste and probiotic benefits will hear about it and be inspired to try and enjoy this unique dairy beverage. But long ago, Kefir was a confidential culture. The recipe was held very close, like a fragile, magical secret. Legend says that...

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Organic Pizzas: Spinach & Ricotta or Pesto with Tomatoes & Broccoli

April 01, 2015 in What's New

We puff out our chests when we talk about our pizzas. As you can imagine, a lot of hard work goes into making sure that we offer impressive pies… and that they stay impressive. Recently, the need arose to change up our supplier for two of our legacy frozen pizzas: Spinach & Ricotta Pizza and Pesto Pizza with Tomatoes & Broccoli. We didn’t just remake them, however. We went through a rigorous tasting process to make sure our new iterations were as good, if not better. We admit...

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Rosemary & Thyme Maple Toffee Sunflower Seeds

March 30, 2015 in What's New

Sunflower seeds have a unique flavor profile among handy snacks, and one that is also quite familiar. Little children like them as a miniature snack. Adults enjoy sprinkling them on green salads for added texture and crunch. Baseball players of today prefer to chew a handful of unhulled sunflower seeds (rather than tobacco), because it gives their mouths something to do. We thought we’d capitalize on the popularity of said seeds and offer a sunny new snack that takes that classic, mildly nutty flavor to...

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TJ's Wine Insider - March 2015

March 30, 2015 in Wine Insider

TJ's Wine Insider is your new go-to guide for Trader Joe's wines.

The wines featured here are not necessarily new ones… but they are necessarily good ones. And when you pair such quality with excellent prices (as we do)—the result is incredible value. Each selection below can be found in our stores where wine is sold. (Availability and price may vary due to state laws, taxes, shipment fees, and the like.)

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The Product Gangway

March 30, 2015 in Product Stories

Our mission is to bring you the best quality products at the best prices, every day. To do this, we have to manage our on-the-small-size store space well. This means, as great, new discoveries are being introduced, we are discontinuing products that aren’t earning their shelf space...

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