In the heart of California’s Santa Ynez Valley, just north of the coastal oasis of Santa Barbara, there lies a small city steeped in Danish history and culture. That city, Solvang (which translates, from Danish, to “sunny field”), has celebrated its founders’ Danish roots for more than 100 years. The manifestations of Solvang’s “Danishness” comes in many forms, from the annual Danish Days festivities and the windmills & traditional Danish architecture, to the shops selling cookies in adorable little pails. What do cookies in pails have to do with Denmark? We’re guessing...Read More
Oh, sure, we could have called these rich, smooth, creamy, velvety blends of cocoa “Three Chocolates.” We could have. But we didn’t. We didn’t, because we knew that evoking the French would romanticize everything about Trader Joe’s Trois Chocolats, and all that these blends represent the epitome of—at least as it can be applied to hot cocoa. These Trois Chocolats were created using our signature Sipping Chocolate as a jumping off point. Our goal was to...
If we decide to carry a food item in our stores that has links to a specific cultural context, we like to do it right. From our perspective, that means: authentic ingredients, family recipes, and traditional methods. Trader José’s Handmade Pork & Red Sauce Tamales nails each one of these, and in so doing, provides one of our consummate examples of doing it “right”! We’ve gone to the source for this Mexican cuisine. Our supplier is located in...Read More