Dig In | What's New

Grilled Cauliflower

May 18, 2015 in What's New

Deriving from two Latin words (caulis, meaning “stalk,” and floris, meaning “flower”), cauliflower is a member of the cabbage family. This cruciferous vegetable is known for its creamy white color and mild flavor. First cultivated in the Mediterranean region (possibly Cyprus), it has been eaten for centuries. However, we’re fairly certain that centuries ago, no one had experienced anything quite like...

Read More

Brewed Ginger Beer

May 15, 2015 in What's New

Ginger is a favorite flavor of ours at Trader Joe’s, and a winner with our customers. Products like our Triple Ginger Snaps and our Miso Ginger Broth are perennial favorites. We might easily include our seasonal Triple Ginger Brew among these favorites... except that it is only available once a year, during the holidays. Considering this, we thought it made great sense to...

Read More

Organic Roasted Tomatillo Gazpacho

May 13, 2015 in What's New

It’s not salsa. It’s not a smoothie. It may technically be “soup”—but it’s a far cry from chicken noodle. What it is, is Gazpacho. This chilled bowl of blended vegetables has a fresh and simple, yet exotic appeal. Trader Joe’s Organic Roasted Tomatillo Gazpacho is a grand example of this refreshing, flavorful meal. Originally from Andalusia in southern Spain (with roots possibly going back to Roman times), the best Gazpacho present itself as a...

Read More

Maple Water

May 11, 2015 in What's New

Lately, some interesting natural drink alternatives have been appearing on the scene. Some of these can be found on our shelves, including an Aloe beverage, and Coconut Water. Our newest unconventional beverage offering is Maple Water... though historically speaking, this is not new, at all. It’s likely that Native Americans in the Northeast discovered tree sap as they went about their daily lives, inhabiting the forests of Maple trees. And, that’s exactly what our Maple Water is—tree sap, culled from...

Read More

Smoked Chile Cheddar Cheese

May 08, 2015 in What's New

Cheese seems like such a simple food. But, the process to make it can be complex, requiring a high degree of skill. Our May Spotlight CheeseSmoked Chile Cheddar—is crafted through a rather involved combination of specialized techniques. A world-class cheese cooperative located in Vermont makes this Smoked Chile Cheddar for us. The milk comes from local cows that are raised on small, family farms and never treated with...

Read More

Peanut Butter & Jelly with Nonfat Greek Yogurt

May 06, 2015 in What's New

While famously united between slices of bread, the seminal combination of nutty, savory peanut butter and fruity, sweet jelly is now meeting up with “best thing since...”—Greek Yogurt. Trader Joe’s Peanut Butter & Jelly with Nonfat Greek Yogurt takes this iconic, American food coupling to a very cool, very creamy place. The character-rich combo of Peanut Butter & Strawberry Jelly blends smoothly into the thick, velvety texture of the Greek Yogurt (created when the watery whey is strained from the milk). While the Greek Yogurt is made with...

Read More

Raw Almond Butters

May 04, 2015 in What's New

Our new Almond Butters are completely naked. They’re just plain old almonds, ground to perfection, and happily basking in all their glory. These nuts are au naturale, with nary a salt grain to cover their nude, nutty bums. Aside from the fact that our new Almond Butters have nothing added to them, they are also authentically raw, and by “raw,” we mean that these nuts have not been cooked. They were not...

Read More

Organic Creamy Asparagus Soup

May 01, 2015 in What's New

Creamy soup tastes creamy, and that’s because of the cream. Or, one would think. We’ve discovered that creamy soup doesn’t need cream to be creamy. This we know through the development of our Organic Creamy Asparagus Soup. In this soup, heavy cream (or any kind of dairy) is replaced with organic potatoes and fresh organic spinach, puréed together to a “creamy” consistency. This silken soup texture is...

Read More

Heavenly Villagio Marzano Tomatoes

April 29, 2015 in What's New

A popular legend says that after the king of Peru gifted a new tomato variety to the king of Naples in the late eighteenth century, it was planted near the base of Mt. Vesuvius in the rich volcanic soils of Villagio Marzano sul Sarno. These were the forerunners of today’s “San Marzano” tomatoes (supposedly), but it’s hard to know what’s really true—especially when one considers that Peru had no kingdom (or king!) two hundred years ago. That truth may be...

Read More